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Banking
Customer communication management solution
Bank account statements

With most banks having their operations centralized and the regulator defining the benchmarks for bank account statements, the statement delivery requirements in India are very unique and typical.

The various aspects that service providers like us have to gear upto are data security, processing speed, high quality and error free print production, pre-planning of post print logistics as well as process controls on the end-to-end activity.

Seshaasai has been the first private sector print service provider in the country as early as the year 2000 to invest in substantial variable data print infrastructure for bank statement printing.

The humungous experience and learning over this period has resulted in evolving us into a consultancy role with our banking customers.

We can execute banking statements in all modes of print viz. cut-sheet, fan-fold, roll to sheet, monochrome, full color in laser


as well as inkjet technologies. On the post print side, we offer automated stuffing, single piece self-mailers, franking and logistic services.

We also offer statement e-mailing solution with requisite of password / digital signature as may be required. The uniformity of the look & feel of the physical and e-mail statements is maintained which is important from a customer perspective.

The software platform enables us to handle vernacular languages, promotional messages and KYC guidelines as required on the statement which could be triggered on various parameters or based on space availability on the page as the case may be (white space management).

Our software platform produces close to 4.5 million pages per day for print production PAN India in under 12 hours time. We offer our services for statement printing to over 15 banks across the country.All our units are fully equipped to offer the above services.

 
Credit card statements

Credit card statements being a recovery communication is a very time sensitive product. The needs of the market place and product dynamics result in multiple co-branded stationery and related envelopes designs.

The volumes are cyclic and also have huge number variations. The challenge is to maintain high standards of turn-around-times (TAT’s) through the month in spite of the product complexity.

Seshaasai services multiple banks with diverse product requirements from its various locations. We offer services which include data suppression, triggered based messaging, trans-promotional offers, multiple communication collation and conditional media selection.


The data processing and post print expertise from our bank statement printing experience is well utilized here.

We can execute credit card statements in all modes of print viz. cut-sheet, fan-fold, roll to sheet, monochrome, and full color in laser as well as inkjet technologies.

On the post print side, we offer automated stuffing, single piece self-mailers, franking and logistic services.

We also offer statement e-mailing solution with requisite of password / digital signature as may be required. The uniformity of the look & feel of the physical and e-mail statements is maintained which is important from a customer perspective.

 
Portfolio statements

We offer specialized services for HNI customer statement printing which may involve data consolidation to enable production of Portfolio Management Statements (PMS) with data analytics and graphical presentation.


We offer DHTML statement outputs for such customers which give the convenience for querying and filtering within the statement in an offline mode.

 
Trans-promo statements

A Trans-promo statement is a transactional statement which carries related promotional offers on it. The traditional mode of sending offers with statements was to couple offset printed inserts along with statements.

Various studies and surveys have shown that the efficacy of such a promotion has largely diminished. The innovation of Trans-promo statement not only is an environmentally conscious move to reduce wasteful consumption of paper on printing inserts but also benefits the brands by focused customer attention and higher chances of call to action.

Seshaasai has been the pioneer in creating Trans-promo awareness in the Indian market place and works closely with its customers to put processes and systems in place on either side to effectively utilize this innovation.


We offer this feature in monochrome, full color as well as in intelligently designed offset base stationery. Our customers have seen tremendously improved ROI’s after embarking on such initiatives.

The fact that some of our leading customers have been successfully implementing this for sustained period of time is an indication that this innovation is here to stay and grow.

Trans-promo offers are also used in intelligently designed and executed loyalty statements and DM communications where customer delight is augmented by well-planned campaigns and analytic tools.